BC for B2B Campaign
Reaching the People Who Actually Make the Call
This was a campaign built to get in front of B2B buyers and decision makers and show them what BigCommerce could do for their business. At the core of the work was a set of custom isometric illustrations that ran throughout the campaign, giving each piece a consistent visual language across ebook layouts, social assets, and ad creative.
From the Page to the Feed
The isometric illustrations weren't just built for the ebooks. They carried directly into the social campaign, paired with quotes from industry voices to keep the content feeling credible and grounded. The goal was for someone to see an asset in their feed and immediately recognize it as part of the same campaign family.
